THE NIGHTLIGHT (UNOFFICIAL)

THE NIGHTLIGHT CORP ID REBRAND

ILLUSTRATOR / INDESIGN / PHOTOSHOP

2024 — Conceptual Project

CONCEPT

Find and rebrand a local company delivering well-designed and professional items such as business cards, letters, signs, merch, and the main brand mark.

ART DIRECTION

The target audience for The Nightlights brand is mainly comprised of indie film lovers who are passionate about connecting through movies and film. Designed to mimic a 35mm film strip the logo also cleverly adds candle sticks imitating the N and the I's in the brand's name helping to create a fresh approach to the logo. Being a cinema focused on indie films, the branding's intention is to give off a unique underground atmosphere and help to create a feeling of connection through the film, movie, and cinematic community.

DELIVERABLES

LOGO WEBSITE BUSINESS CARD SIGNAGE MERCHANDISE

TYPEFACES

FUTURA CARLMARX

COLORS

THE NIGHTLIGHT (UNOFFICIAL)

THE NIGHTLIGHT CORP ID REBRAND

ILLUSTRATOR / INDESIGN / PHOTOSHOP

2024 — Conceptual Project

CONCEPT

Find and rebrand a local company delivering well-designed and professional items such as business cards, letters, signs, merch, and the main brand mark.

ART DIRECTION

The target audience for The Nightlights brand is mainly comprised of indie film lovers who are passionate about connecting through movies and film. Designed to mimic a 35mm film strip the logo also cleverly adds candle sticks imitating the N and the I's in the brand's name helping to create a fresh approach to the logo. Being a cinema focused on indie films, the branding's intention is to give off a unique underground atmosphere and help to create a feeling of connection through the film, movie, and cinematic community.

DELIVERABLES

LOGO WEBSITE BUSINESS CARD SIGNAGE MERCHANDISE

TYPEFACES

FUTURA CARLMARX

COLORS

THE NIGHTLIGHT (UNOFFICIAL)

THE NIGHTLIGHT CORP ID REBRAND

ILLUSTRATOR / INDESIGN / PHOTOSHOP

2024 — Conceptual Project

CONCEPT

Find and rebrand a local company delivering well-designed and professional items such as business cards, letters, signs, merch, and the main brand mark.

ART DIRECTION

The target audience for The Nightlights brand is mainly comprised of indie film lovers who are passionate about connecting through movies and film. Designed to mimic a 35mm film strip the logo also cleverly adds candle sticks imitating the N and the I's in the brand's name helping to create a fresh approach to the logo. Being a cinema focused on indie films, the branding's intention is to give off a unique underground atmosphere and help to create a feeling of connection through the film, movie, and cinematic community.

DELIVERABLES

LOGO WEBSITE BUSINESS CARD SIGNAGE MERCHANDISE

TYPEFACES

FUTURA CARLMARX

COLORS